According to Yahoo news, officials said that they will spend 3 million pounds on Public Relations in order to get the city back on its feet after a few buildings were burned by protesters in late July. This is roughly 4.7 million dollars. The publicity campaign is used in order to set the record straight and prepare the city of London for a lot of tourists. All major venues for the Olympics are completed up to this point and now all that is left for them to do is to put people in those seats and get more people to take a tour of their country. The Olympics are a big deal and will help the United Kingdom rake in some money especially from tourists. The image of the city was tarnished in late July because of gangs running through and destroys some of the major venues that now have to be made again. I feel like by using 1/3 of their 9.2 million pound budget, that they can turn the city around and prepare them not only for the best but also for the worst.
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